I have no idea where this blog will go in the future but I do know that social media is not going anywhere. In an article that I read in ABA Banking Journal, I read about how social media is taking this sector of business by storm.
There are companies who are striving to work well in this field. Take Barry Sloan, chairman, president, and CEO of Newtek, when he says, "It is clearly the most cost effective, efficient utilization of the internet particularly for a small, independent business owner that does not have huge resources in staff or dollars."
If we think about how many direct mail pieces that we get from banks all over the Twin Cities, one would be over joyed to know that we now can find our banks promotions online now.
The article also stated that social media is becoming an issue when it comes to usage in the workplace. The internet, I feel, has become an issue from the dinosaur ages of its time. Now with Facebook and Twitter being such a go-to boredom tool, businesses are struggling to keep their employees on task to the tasks at hand.
Interesting things to remember but I can safely say, it is about time the banking industry got onboard to the social media choo-choo train.
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